Marine Leleu reveals everything to us!

MISMATCHED SOCKS, WHY?

Because life is too short to search everywhere every morning for two matching socks, because it's better not to take yourself too seriously or worry too much, and because it's fun to put a little joy in your shoes : I wear mismatched pairs of socks every day.

MY BRAND?

On my social networks, it gradually became a detail that made you smile... And more and more of you asked me to create my own models. But I am an athlete, my life is coaching, bodybuilding, running, triathlon... not business! So I hesitated, then I finally made up my mind: ok but out of the question to call on agencies, to abuse marketing with great fanfare or to go on a profit race.

So we did it as a family: my best friend and I. No one else... Just for fun. And so that with you, we can all put a little good mood at our feet and feel good in our shoes...!

MADE IN FRANCE

We wanted quality and know-how, we were looking for a family-run, friendly, specialized and passionate factory. So we knocked on several doors of French manufacturers and we finally found the factory we needed. Experts who supported us and helped us in our project, even if we multiplied the unusual requests; neon, biceps, field mice, etc.

HOW MUCH DO I EARN?

Quality and craftsmanship have a cost, but for me it was not negotiable otherwise. In any case, through this project, profit was absolutely not my priority. My goal was above all that we have fun together, to assume our madness and our difference! And since I like to be whole, transparent and true, I tell you: when you buy a sock, I get about 15 cents! The rest is divided between the factory, costs, service providers and taxes... Not enough to build an empire, just maybe enough to buy myself a few cashew nuts or Tagada strawberries.

SO ARE WE HAVING FUN?

6 models, 22 versions... That's 253 possible pairings . Fun, crazy, discreet or more classic. There's something for everyone, so be creative and post your favorite versions on social media. #allezleleu